“Bild TV” – Sidney Hoffmann hosts “Auto Bild – Das Magazin”
Starting Sunday, August 28, 2022, “Bild TV” will show two of a total of twelve episodes of “Auto Bild – Das Magazin” every Sunday at 13.00 p.m.
The Hosts takes over Cars-Expert Sidney Hoffmann, known from television formats such as “Die PS-Profis” and “Sidneys Welt”.
At “Auto Bild – Das Magazin” the reporters are leading press report We conduct informative tests and, together with Sidney Hoffmann, present tips and topics related to mobility.
In terms of content, the format is fully on board with the electric car wave, which is likely to bring tears to the eyes of real horsepower fans.
So Sidney Hoffmann is now a figurehead of the boring electric car movement?
He says: "Cars are my passion - a commonality that I share with my colleagues at 'Auto Bild'. I am therefore delighted to be presenting the new show on Europe's largest car magazine and to be able to give viewers useful tips as well as report on personal experiences."
He continues: "We put all cars through their paces to give viewers an authentic insight into affordable models as well as state-of-the-art, innovative vehicles, including electric cars and super sports cars."
The show will perhaps report exclusively on what exactly is so innovative about electric cars.
From the perspective of media makers, the focus on e-mobility is quite simple to justify: In this area, extremely high advertising budgets are currently available thanks to political support for sales, which help finance such a format and make the cash registers ring.
In the first episode on August 28, 2022, “Auto Bild – Das Magazin” will of course – oh wonder – feature the fastest electric car in the world, as the “Bild Group” announced.
In addition, the Bugatti Chiron (in the photo above), the new Mercedes-AMG C43 and a replica of the Aston Martin DBS.
It will be particularly interesting to see how the automotive PS community will react to this mixture of content with Sidney Hoffmann as the face…
Recommended reading:
Articles about high-quality luxury cars can be found at Fahrgasm in Shots Magazine.
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Photos: Wes Tindel, Unsplash (1), BILD, AUTO BILD (1)
